Monday, April 21, 2008

'Forbidden Kingdom' Rules the Box Office

Jackie Chan and Jet Li may be getting old, but they packed a lot of punch into the box office this weekend. The Forbidden Kingdom, the first movie to pair the martial arts legends, fought its way to a victory, while the R-rated romantic comedy Forgetting Sarah Marshall finished a strong second in a hotly contested race that helped boost the cumulative box office to its best result in several weeks.

The Asian action fantasy grossed a better-than-expected $20.9 mil, according to Sunday's estimates. That's Jackie Chan's best debut ever for a non-Rush Hour movie, and it's Jet Li's top premiere after 1998's Lethal Weapon 4, in which he had a supporting role. What's more, it's among the biggest openings ever for any martial-arts flick, and the highest one since Kill Bill Vol. 2 bowed with $25.1 mil in early 2004. With a kid-friendly plot and PG-13 rating (it was directed by Rob Minkoff, who also helmed movies like The Lion King and Stuart Little), The Forbidden Kingdom was able to draw in a young crowd, which accounted for fully half of its business and no doubt boosted box office. That audience gave the movie a strong A- CinemaScore grade, the best among all new releases, which suggests that the film should have more financial kick in the weeks to come.

source: http://asianfanatics.net/forum/-Forbidden-Kingdom-Rules-the-Box-Office-talk529865.html

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